Global challenges & solutions

"Nearly 2.2 billion people are currently living without

safely managed water outlets"

As we have experienced globally due to the CORONA crisis: clean water and good hygiene is the absolute minimum that’s needed to combat the spread of the coronavirus.

According to a recent article on theconversation: "Sub-Saharan Africa, the World Bank reported that around 75% of people living in rural areas live in homes that lack adequate facilities for hand washing"

- can this challenge be helped by providing tools and means to transport and keep the water bacteria-free?

I certainly believe so and I have used my commercial insights, graphic design and visual competencies to share the message of this start-up and what global impact it can provide.

"Why still use buckets for transporting and keeping water free from contamination?"

BUSINESS DESIGN ENABLING SOCIETAL

& ENVIRONMENTAL CHANGE

Brand promise

Based on previous successes such as Lifestraw, Permanet and Safe hands, which have proven to be a massive success, and in terms of profit, it must be considered a very well-documented POB (proof-of-business) both within the NGO segment and the retail segment.


I have confidence in the sustainable hybrid product, which is a complete #gamechanger in water transport and water storage, primarily in disaster areas, relief camps etc and especially when you include phenomena like #dayzero, increasing urbanization

Co-creation for the global market

Collaborating with the team of AQUAID WATERBAG has been rewarding in these operating space:

  • Contribute to disseminating solutions to global societal challenges.
  • Assemble a pitchdeck with a focus on ROI and SROI.
  • Build argumentation to gain commitment from investors & stakeholders.
  • Learn to condense and simplify complex contexts in visual form
  • Uses methods from change management to get people "on the journey".
  • Communicate how and why the product (brand promise) can provide a societal and economic benefit.

Which value did i provide for AQUAID WATERBAG?

Solutions & global reach

We have developed a product, but cannot progress without communication, marketing and strategy.

Mads has contributed a lot to marketing and communication and is really good at building a solid network of contacts, which can strengthen the product's business concept.

Founder of SafeWater/Aquaid Waterbag, CO-inventor of LIFESTRAW

Business impact at a global scale

Traction - Q3 2020:

Aquaid have started cooperation with Care Nederland and is presently finishing field tests for optimizing the social impact, it can provide for end-users in Sudan, Yemen and Ethiopia - follow the development on the LINKEDIN business page

Lightweight, extreme durability, easy to transport & low price - whats not to like?

Download the slidedeck to know more